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What is dropshipping, and can you still make money from it in 2025?

Dropshipping is a business model that allows you to sell products without ever having to store or ship them yourself. 

Dropshipping became a hot topic in recent years, with many people making money from it. But as we step into 2025, one big question remains; can you still make money from dropshipping, or has the opportunity passed? With so many online stores popping up, is it too late to start?

If you’re looking for a side hustle or even a full-time online business, this article is for you. 

What is dropshipping?

Dropshipping is an online business model where you sell products without handling them physically. Instead of stocking items in a shop or warehouse, you only place an order with a supplier when a customer buys from your store. The supplier then ships the product directly to the customer.

In simpler words, imagine you’re selling hair products. Instead of buying them in bulk and keeping them in your house, you partner with a supplier who handles everything. Your job? Just list the products on your website or social media, promote them, and take orders.

Platforms like Shopify, WooCommerce, and even Instagram can help you run your dropshipping business easily.

Can you still make money from dropshipping in 2025?

The short answer is yes, but it’s not as easy as before. Dropshipping is still profitable, but competition is tougher. You need a smart approach to succeed. Here are some things to consider:

1. Choose the right products

Selling the same thing as everyone else won’t help you stand out. Find unique, trending, or problem-solving products. In Nigeria, items like beauty products, home gadgets, and fashion accessories tend to do well.

2. Use the right suppliers

Not all suppliers are reliable. Some take too long to deliver, and that can frustrate customers. Look for suppliers with fast shipping, especially those who ship from within Africa or have a warehouse in Nigeria.

3. Leverage social media

Dropshipping works best when you market your products well. Platforms like Instagram, Facebook, and TikTok are great for getting customers.

Influencer marketing and ads can boost your sales.

4. Customer service is key

People are tired of scams and poor service. If you want to make money from dropshipping in 2025, you need to be trustworthy. Respond to messages, help customers track their orders, and handle complaints professionally.

5. Offer something extra

Since many people are dropshipping, think about what makes your store different. Free shipping, discount codes, or valuable content (like styling tips if you sell fashion items) can set you apart.

Dropshipping is still a great way to make money, but it’s not a get-rich-quick scheme. Success comes from choosing the right products, working with reliable suppliers, and using smart marketing strategies.

With hard work, creativity, and a good strategy, you can still build a profitable dropshipping business in 2025.

ALSO READ: 10 businesses you can start with ₦50,000

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